About This Project

Sliderobes founded in 1983 is a specialist in fitted sliding wardrobe doors and storage. With showrooms throughout the UK & Ireland, Sliderobes focus intensely on quality, fitting and customer service.


The Challenge:

Sliderobes were looking for an agency to come on board and look at their web strategy with fresh eyes.


The Solution:

T2 carried out a series of audits, surveys and research into Sliderobes existing web collateral and competitors. Following from this and in partnership with the senior management team from Sliderobes, we formulated the appropriate digital strategy. There has been a significant reduction in PPC spend, maintaining lead levels and freeing up budget to invest in online TV advertising and a new fully mobile responsive website.


The Results:

Mick McAleese, Chairman for Sliderobes, explains: “The agency’s experience and expertise in the online space, both in terms of creative front-end solutions and outstanding technical expertise, will help us achieve our goal of giving Sliderobes customers the online experience they want and deserve in this constantly evolving digital world.”


“The exciting partnership with T2 will help place the brand at the forefront of digital marketing”